Find Your Why: A Team Identity Sprint
Team identity clarification sprint
Clarify purpose, align on identity, and reconnect with what makes the team unique. A condensed and inspiring session based on Simon Sinek’s Golden Circle and team identity frameworks.Participants are guided through a step-by-step reflection to articulate their collective…
Goal Alignment
Group Activity
Group Cocreation
Journalling & Reflection
Psychological Safety
Values Alignment
Workshop
Description
Clarify purpose, align on identity, and reconnect with what makes the team unique.
A condensed and inspiring session based on Simon Sinek’s Golden Circle and team identity frameworks.
Participants are guided through a step-by-step reflection to articulate their collective “Why”, “Who” and “What”.
The session includes:
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A short creative warm-up to shift the team’s mindset.
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Guided reflection:
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Why do we exist? What impact do we create?
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Who are our key stakeholders? Who do we serve best?
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What makes our team unique in the organisation?
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A collaborative exercise: “Define our Identity in One Sentence”.
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Micro-group dialogues to explore alignment and gaps.
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A final shared board capturing the team’s identity pillars.
This session is energising, introspective, and ideal for reconnecting a team to purpose and motivation.
Benefits
Participants will:
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Strengthen team cohesion through shared purpose.
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Boost motivation and meaning at work.
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Align on what truly matters and reduce internal friction.
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Increase clarity in decision-making.
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Improve communication consistency inside/outside the team.
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Reveal unique team strengths that can be leveraged daily.
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Build a stronger sense of belonging and collective confidence.
Hosted by Caroline DOCHE
About the Host
Caroline Doche is a senior brand strategist, mentor, and team development facilitator based in Lisbon, with 25 years of international leadership experience at Nestlé and Bacardi-Martini across Europe and Asia-Pacific.
After two decades in senior marketing, sales, and general-management roles, she now supports business leaders and teams as a mentor and business coach within Impactified. Her work focuses on strengthening team communication, aligning people around a clear vision, and helping organisations scale with clarity and cohesion.
Caroline is particularly recognised for her ability to simplify complexity, unlock team dynamics, and create meaningful “aha moments” for groups. She designs and animates short, high-impact sessions on leadership, communication, time management, and collective identity, always with a practical, human-centred approach.
She brings a unique mix of corporate expertise, coaching insight, and facilitation energy, making her sessions engaging, transformative, and accessible to all professionals. Originally from France and now based in Portugal, Caroline works across Europe and facilitates sessions in both French and English.
Her philosophy is simple:
teams thrive when they understand themselves, their purpose, and how they create value together.
Focus Areas
Development/Coaching
Location
Lisbonne, Portugal
Languages
English, French
Travel Locations
Portugal, France
Corporate Experience
Significant
Session Types Offered
Interactive (eg. improv, group-art, yoga etc.)
Past Experience Doing Sessions
Yes - Interactive
Client Requirements
WIFI, whiteboard, projector
Past Clients
Bacardi-Martini
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