Idea Forge: Collaborative Generation Lab
Collaborative idea generation
This lab transforms idea-generation into a playful, high-output process. Participants move through three stages: Seed Phase – using visual prompts, metaphors, or “what if” questions to spark raw ideas. Mash-Up Phase – ideas are randomly combined into unexpected…
Workshop
Description
This lab transforms idea-generation into a playful, high-output process. Participants move through three stages:
Seed Phase – using visual prompts, metaphors, or “what if” questions to spark raw ideas.
Mash-Up Phase – ideas are randomly combined into unexpected hybrids, forcing participants to think beyond comfort zones.
Forge Phase – small groups rapidly prototype these hybrids into short pitches, slogans, or scenarios, which are then tested and refined by the larger group.
This workshop demonstrates how collective creativity can go further than individual brainstorming, especially for innovation pipelines, new product ideas, or reframing organizational challenges.
Benefits
Unlock creativity through structured play
Learn to embrace surprise, randomness, and risk in ideation
Leave with dozens of fresh, collaborative ideas
Hosted by Rafael Leal
About the Host
Rafael Leal is a Berlin-based storyteller and creative catalyst who applies the tools of narrative and improvisation to rethink how stories are told, both on the screen and in the workplace. With experience in more than sixteen international writers’ rooms, he has mastered the art of transforming diverse groups into cohesive, inventive teams. His LARP-inspired workshops and collaborative creative labs translate directly into corporate contexts, helping organizations unlock creative problem-solving, foster integration, and build a shared language of collaboration. As a screenwriter, Rafael is the creator and head writer of Passinho – The Rhythm of Dreams (Disney+) and the creator of Jungle Pilots (NBC/Universal). He has also contributed to international projects such as Too Soon (Star+) and the VR experience Aleijadinho Virtual. His upcoming VR documentary game, Privilege Game Show, supported by Medienboard Berlin-Brandenburg, begins production in 2026. Beyond his creative work, Rafael has mentored over 350 screenwriters in initiatives like Netflix’s Segundo Ato and regularly consults on feature films and series. Holding a PhD in Film and Media (UFF, Brazil / LMU Munich, Germany), he bridges rigorous academic insight with practical team innovation. At the center of it all: building stories and building team for organizations ready to think more imaginatively.
Certifications & Credentials
PhD in Film and Media (UFF, Brazil) with a DAAD-funded doctoral exchange at LMU Munich, Germany.
MA in Peeformance Art (UFRJ, Brazil)
Certified Educator & Mentor: Over a decade of experience teaching at institutions such as SRH University of Applied Sciences (Berlin), ifs Internationale Filmschule Köln, Pontifical Catholic University of Rio de Janeiro, and Catalyst – Institute for Creative Technology.
Screen Industry Expertise: Creator and head writer of Passinho – The Rhythm of Dreams (Disney+) and Jungle Pilots (NBC/Universal); consultant for The Hijacking of Flight 375 (Star+).
Corporate Creativity & Team Development: Designed and led 16+ international writers’ rooms and numerous LARP-inspired improvisation and team-integration workshops, adapting narrative tools to organizational development.
Mentorship Certification by Experience: Guided more than 350 screenwriters through Netflix’s Segundo Ato and other professional programs.
Insurances: Professional Liability Insurance (Germany) and International Health Coverage for workshops and residencies abroad.e requested by the client.
Focus Areas
Location
Berlin, Germany
Languages
English, Spanish, Portuguese
Travel Locations
I can travel anywhere inside Europe and I am open to discuss farther travelling.
Client Requirements
Projector or TV, and Whiteboard are desirable.
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